Digital Marketing Minute April 18th, 2016

Every week we share trends and articles on digital marketing. Posted on Thursday, April 21 in Digital Trends.

MOBILE VIDEO ADS 

What’s the difference between a 10-second and 30-second ad? 

By Marty Swant, AD WEEK 

A new study conducted by IAB (with Millward Brown Digital and Tremor Video) shows that shorter mobile videos resonate more with millennials while older audiences lean toward longer spots. 

Read More 

 

TV AND MOVIES ON SMARTPHONES 

New report shows discrepancy in adoption 

eMARKETER 
Everyone watches videos on their smartphones right? A new study by 451 Research shows that while 24% watch TV or movies on their phones daily, 36% never have.  

Read More 

 

YOUTUBE 

11 Smart Ways to Help Promote Your YouTube Channel 

By Dara Fontein, HOOTSUITE 

You spend a lot of time populating great content on your YouTube channel – but how many people are really seeing it? Here are some smart ways to promote your YouTube channel. 

Read More 

Contact Us