Digital Marketing Minute Week of June 8th, 2015Every week we share trends and articles on digital marketing.
Which Social Media Platform Is Right For Your Small Business?
By Melanie Franke, G/O Digital
As a small business owner, you’re an expert on what your business does, but social media might not fall as easily into your wheelhouse. Given the amount – and complexity — of social media platforms, it can be difficult to assess what platforms are right for your business.
For Effective Digital Video, Put Brand Front And Center
If marketers want to take advantage of heightened attention to digital video ads, they’d be wise to reveal their brand immediately, based on recent research.
Google Says Micro-Moments Are The New Path To Purchase
By Ginny Marvin, MarketingLand
New data shows consumers use mobile devices more often, but in shorter periods of time, to research and buy.